In March of this year Facebook made a significant change to its site. It used to be that if you wanted to pimp out your Facebook page you had to write code in FBML which is Facebook’s own markup language. Well they have disabled FBML (yay!) and you can now use HTML!
In addition to dropping FBML they have introduced iframes. Iframes allow you to splice in “pages” on FB called tabs.
Here are some examples of how companies are using tabs on Facebook:
Coca Cola has added several tabs to highlight many initiatives and products & services: http://www.facebook.com/cocacola?sk=wall
Toyota Fan Page tabs for Japan Relief and 100 Cars for Good: http://www.facebook.com/toyota?sk=wall
Kellogg’s uses tabs to highlight their products & services and charitable initiatives like Help a Child and Healthy Weight Commitment Foundation: http://www.facebook.com/Kelloggs?sk=wall
If you want to make a tab on your page here are couple ways to do it. If you know HTML you can write your own code and use Static HTML: iframe tabs, an app on Facebook to create iframes. Or, if you’re not able to write code, have no fear because there is a really cool free downloadable program called Kompozer that you can use like a design program which will convert your designs into HTML code.
Another way to produce the iframes for your FB page is to use a site called FaceItPages. FaceItPages has a free version that is quite limited but for $29 a month you can get 12 iFrames custom pages and 15 tab pages per iFrame (for linking to any external website or blog). You can upload video, photos, music and many other things including links to your social networks. also, included in this price is the option to remove all Faceitpages branding for a more professional look.
Have fun pimping your FB Page!
Now here is a semi-disturbing video of a squid baby: